Team 1 Staffing
your first choice
Team 1 Staffing helps businesses to find reliable support and talent to find opportunity.
Team 1 Staffing
your first choice
CLIENT
Team1Staffing
INDUSTRY
Recruitment
URL
https://www.team1staffing.ca/
About Team1 Staffing
Team1 Staffing is a trusted staffing agency. It’s based in the Greater Toronto Area. They help job seekers find the most suitable roles for them and support employers in hiring top talent. With all the experience that they have, Team1 has built strong local relationships and a reputation for delivering reliable staffing solutions. Their recruitment team brings over 50 years of combined expertise. They are helping companies fill general labour roles across various industries.
The Challenge
Why Team1 Staffing Needs a New Website
- The old site looked dull and didn’t reflect Team1’s energy or professionalism.
- Navigation was confusing. Users had to click too much to get anywhere.
- There were no clear buttons or guidance for hiring or applying.
- The site didn’t communicate what made Team1 different, like their 24/7 support or trusted team.
- The website didn’t work well on phones or tablets, making it hard for the users.
Goals & Objectives
The goal was simple: we wanted to make the website work for the user. We wanted it to be clean, clear, and easy to navigate so that hiring or applying could be done without any confusion. This would result in more leads and more conversions.
Make the website easier to use
Give the design a modern look
Add clear calls to action
Highlight what makes them different
Build trust through better branding
A Mobile-friendly website
Many users browse on phones, so the site had to work smoothly on all devices.
Make the website easier to use
The old site was hard to navigate. They wanted something simple and user-friendly for both employers and job seekers.
Give the design a modern look
The outdated design didn’t reflect their professionalism or their branding. A clean, modern layout was needed with attractive elements, colours, and fonts.
Add clear calls to action
Visitors should easily find what they’re looking for, whether they want to apply for a job or hire someone.
Highlight what makes them different
Things like 24/7 support, worker transportation, and a highly experienced team needed to stand out.
A Mobile-friendly website
Many users browse on phones, so the site had to work smoothly on all devices.
Build trust through better branding
They wanted the site to reflect their values: reliability, experience, and commitment to service.
Support growth and lead generation
The goal wasn’t just looks. It was about helping the business grow and getting more inquiries.
The Issues We Faced
Redesigning the site was a whole task because the old structure was messy. There was no clear user journey, and the backend needed a full refresh. Below are the challenges our team faced.
Unstructured content
Redesigning the site was a whole task because the old structure was messy. There was no clear user journey, and the backend needed a full refresh. Below are the challenges our team faced.
Missing design assets
There were no consistent brand assets like logos, fonts, or colors, so the team had to rebuild branding elements from scratch.
No clear user journey
We had to map out new user flows from scratch to make the experience smooth and intuitive.
Performance issues
The previous site loaded slowly and didn’t follow best practices for speed and SEO.
The Solution
We started by researching what their target audience wanted. Things like:
- What would a job seeker or employer want to see first?
- How could we make their journey easier?
We simplified the layout. Everything is now easy to find; you no longer need to dig for things. You can easily find the CTA buttons with just a few clicks for hiring or job hunting. The homepage now clearly explains who Team1 is and how they help. It also features key highlights like 24/7 support and industry experience.
First, we planned a new look for the website according to its vibe. It is clean, modern, and easy on the eyes. It finally reflects Team1’s professionalism and reliability. We added strong, clear CTAs. Buttons that guide visitors to apply or get in touch. The website is fully responsive, so it can easily adapt according to the device. It works smoothly on phones, tablets, and desktops. We also polished the branding from fonts and colors to tone and messaging. The new site finally feels like Team1. They are helpful, dependable, and professional.
- The fresh design made a strong first impression. It gave the brand the credibility it truly deserved. Clear CTAs started guiding users in the right direction, resulting in more inquiries, more applications, and less drop-off.
- The site was made mobile-friendly. People could now browse and apply on the go, without any glitches or frustration. Even Team1’s internal team found it easier to direct clients and candidates.
- In short, the new site became what it was always meant to be a reliable digital store for a company built on trust.
